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Excerpt

Two Very Different Brains

“This is almost like a hiddden world of stuff that, if you don’t know about it, then you don’t know anything about it. And that’s really unfortunate. There’s so much power we have, if we have the right tools.” — Dr. Leslie Sherlin, CEO and founder, SenseLabs, which creates technology that...
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The Conspiracy

  llo, mate!” Wearing a long, loose white T-shirt, black skinny jeans, and flip-flops, Andy Walshe, Ph.D., an enthusiastic, balding, white-haired Australian with energy for days, strolls into the Red Bull North America headquarters lobby. I’m relieved. It’s February 2016, and I was nervous that Walshe, Red Bull’s director of...
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Excerpt: ‘The performance enhancer for your brain: How elite athletes are using EEG to get a mental edge’ at SI

Many thanks to Sports Illustrated for running this excerpt from Head in the Game. It’s about how great athletes are using EEG technology to study and train their brains, much like they use film, personal trainers, and the like the study and train their bodies and their skills. Beyond their sports,...
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Excerpt: ‘Prologue: The Conspiracy’ and ‘Chapter 1: Two Very Different Brains’

HarperCollins just posted a first look at the inside of Head in the Game, including the title pages, chapter breakdowns, and, best of all, the Prologue and Chapter 1. This is where this book process of rolling out the book gets kind of emotional and scary for me, because this...
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Excerpt: ‘Steph Curry’s Secrets to Success: Brain Training, Float Tanks, and Strobe Goggles’ for B/R Mag at Bleacher Report

Huge thank-you to B/R Mag at Bleacher Report for running this excerpt from Head in the Game. It’s a mashup of different tools used by Steph Curry that make an appearance in the book. (The sensory deprivation chambers/float tanks are especially fantastic.) Click.
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